
NBA FINALS RATINGS SOAR ON ABS-CBN CHANNEL 2
By Ronnie Nathanielsz
PhilBoxing.com
Wed, 15 Jun 2011

The television ratings of the just concluded NBA Finals won by the Dallas Mavericks in six games over the Miami Heat has seen an amazing surge in ratings compared to recent years when the games were telecast by Solar Sports over RPN 9.
Figures obtained by the Daily Inquirer showed that Game 5 rated the highest with 21.8 percent and an audience share of an amazing 54.4 percent while the sixth and final game of the best-of-seven series which was played in Miami rated 19.1 percent with an even higher audience share of 57.9 percent
The opening game in Miami rated 18.2 percent with a 44.7 percent audience share while Game 2 saw an upward swing to 19.4 percent with a 47.5 percent audience share.
Game 3 which was the first game to be played in Dallas with the series tied at 1-1 turned in a rating of 15.1 percent with a 49.7 audience share while Game 4 also in Dallas rated a much higher 20.6 percent and an audience share of 50.4 percent.
Meantime, the New York Post reports that Dallas Mavericks team owner Mark Cuban spent $110,000 in four hours celebrating at club Liv at Miami's Fontainebleau after his Mavs beat the Heat to take the NBA Championship.
The Post reported that Cuban spent most of it on a $90,000 bottle of Ace of Spades Champagne for teammates Dirk Nowitzki, Jason Terry, Brian Cardinal and Shawn Marion and after partying with the trophy until 5 a.m. and taking in a performance by Lil Wayne, Cuban left a $20,000 tip for the wait staff. "Worth every penny," he cheerily told Yahoo Sports via e-mail.
Ranked No. 459 in the Forbes list of the World?s Richest People with a net worth of $2.5 billion , Cuban announced that he would personally foot the bill for a parade in Miami which is, like many US cities, facing budgetary problems.
Click here to view a list of other articles written by Ronnie Nathanielsz.
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