Fightbook Adds Brendan Gibbons to Lead Athlete & Fan Activation Strategy
PhilBoxing.com
Tue, 01 Apr 2025
Gibbons.
Los Angeles, CA– Fightbook, the premier social network for the fight industry, is proud to announce the addition of Brendan Gibbons to its growing leadership team. Gibbons will take on a key role focused on athlete and fan activation, helping to strengthen community engagement and build deeper connections across the sport.
Brendan joins Fightbook alongside Business Development Advisor Tim VanNewhouse and Founder & CEO Mark Habibi as the platform continues to expand its reach within the fight world. With a lifelong connection to boxing, Brendan brings not only experience, but a deep understanding of what drives both fighters and fans.
The son of renowned boxing figure Sean Gibbons—who has helped guide the careers of numerous World Champions and some of the sport’s most charismatic figures—Brendan was raised around the ring. His knowledge of the business, forged through mentorship and hands-on experience, makes him a natural fit for this role.
“I’ve seen the sport from every angle—from the gym to the corner to the boardroom,” said Gibbons. “I believe in what Fightbook is building because it puts fighters first and brings fans closer to the action. I’ve watched Tim VanNewhouse work closely with my father and have seen the impact he’s had in multiple areas of the sport. When I heard he had joined forces with Mark Habibi, I knew it was something special. I’m honored to be part of this team.”
“Brendan is someone who gets it—he’s been around the sport his entire life and has a natural feel for what fighters and fans respond to,” said VanNewhouse. “Working with his father over the years, I’ve seen Brendan grow into a sharp and passionate contributor to the boxing world. I’m excited to now be working alongside him at Fightbook.”
In his new capacity, Gibbons will focus on initiatives that elevate the athlete experience and activate fans across digital and in-person touchpoints. From branded content and social engagement to event-driven campaigns, his work will help drive Fightbook’s mission of making the sport more connected and accessible.
“Brendan brings an incredible mix of legacy, instinct and modern perspective to the team,” said Mark Habibi, Founder & CEO of Fightbook. “He understands fighters, respects the craft, and knows how to create energy around the sport. He’s the perfect addition to the Fightbook team”.
Fightbook, currently in development and launching soon, continues to position itself as the go-to digital hub for fighters, promoters, matchmakers, and fans—streamlining matchmaking, amplifying stories, and fueling the next era of the fight game. For pre-registration, visit Fightbook.com
For more information, visit Fightbook.com or follow us on Instagram/Facebook @Fightbook
Recent PhilBoxing.com In-House articles:
Team USA Advances Two More Boxers to Medal Rounds at World Boxing Cup: Brazil 2025
Thu, 03 Apr 2025IM Bagamasbad eyes GM title in Australian Chess Circuit
By Marlon Bernardino, Thu, 03 Apr 2025SAMPSON BOXING SIGNS TOP UNDEFEATED LIGHT FLYWEIGHT CONTENDER ERICK BADILLO TO CO-PROMOTIONAL CONTRACT
Thu, 03 Apr 2025TURKISH KNOCKOUT ARTIST ELIF NUR TURHAN PENS PROMOTIONAL DEAL WITH MATCHROOM
Thu, 03 Apr 2025The Past Week in Action 31 March 2025: Norman Stops Cuevas in 3; Mayer Outpoints Ryan; Zepeda Edges Farmer; Collazo Stops Cano; Yabuki KOs Ayala
By Eric Armit, Wed, 02 Apr 2025Wild and Wooly Wind-up Seen in West Top 3-6
By Teodoro Medina Reynoso, Wed, 02 Apr 2025Rise of the Samurai: Inoue vs Nakatani in 2026
By Carlos Costa, Wed, 02 Apr 2025Undefeated super middleweight prospect Tommy Hyde a true Irish Road Warrior In Australia for April 11th fight
Wed, 02 Apr 2025Melvin the Avenger
By Joaquin Henson, Wed, 02 Apr 2025WORLD-RANKED LIGHTWEIGHT ARMANDO MARTINEZ RABI TO FACE ALBERTO GUEVARA IN MAIN EVENT OF FISTS OF FURY 6
Wed, 02 Apr 2025Carlos Flowers Shines on Day One for Team USA in World Boxing Cup: Brazil 2025
Wed, 02 Apr 2025Tellez Sisters Reina and Gabriela Sign with Boxlab Promotions
Wed, 02 Apr 2025Arena Grand Master Mohamad Sacar sweeps 1st Vientiane Open FIDE Rated Standard Chess Tournament
By Marlon Bernardino, Wed, 02 Apr 2025Unbeaten junior middleweight prospect Anthony “ATV” Velazquez Ready to bust out of New England
Tue, 01 Apr 2025BOOTS VS. STANIONIS – ‘MAKE THE DAYS COUNT’ PREMIERES NOW
Tue, 01 Apr 2025