Top Rank Boxing Appoints Brian Kelly to Newly Created Role of Chief Revenue Officer
PhilBoxing.com
Tue, 06 Apr 2021
LAS VEGAS (April 5, 2021) — Top Rank, the worldwide leader in boxing promotions, has announced Brian Kelly will join the company in the newly created role Chief Revenue Officer.
Kelly will be responsible for cultivating strategic corporate partnerships in a changing media landscape, where live sports and fan engagement are increasingly crucial assets for sponsors and advertisers.
Top Rank promotes nearly 100 of the world’s top boxers, including heavyweight world champion Tyson Fury and welterweight world champion Terence Crawford. Top Rank’s slate of world championship events is broadcast on the ESPN family of networks in the United States and more than 150 countries worldwide.
Kelly said, “Top Rank has long been boxing’s most innovative and forward-thinking promotional firm, and I am truly excited for the opportunity to help expand their corporate footprint. Top Rank on ESPN has ushered boxing back into the mainstream consciousness, and with a calculated go-to-market strategy, Top Rank will be well-positioned for future growth.”
“Brian is a seasoned brand expert who will play a vital role in the company’s sponsorships, advertising and revenue streams,” said Top Rank President Todd duBoef. “His addition is indicative of Top Rank’s new direction, which will integrate the boxing and content worlds with calculated brand collaborations.”
Added Top Rank Chairman Bob Arum, “Brian’s breadth of experience and long-standing nationwide client relationships speak volumes. We are thrilled he is joining the Top Rank team”
As a start-up company, Bleacher Report recruited Kelly in 2010 to implement a monetization and marketing strategy before the publisher was acquired by Turner Broadcasting in August 2012. In 2017, he returned to Bleacher Report as Head of Sales, aligning the company with global brands including Adidas, Gatorade and AT&T. Kelly most recently served as the Chief Revenue Officer for G/O Media, where he oversaw sales, marketing, and events for the company’s portfolio of brands, including Deadspin and The Onion.
Recent PhilBoxing.com In-House articles:
LIDDARD: WHY I'M RUNNING MATCHROOM HALF MARATHON AFTER TITLE DEFENCE AGAINST DENNY
Thu, 19 Mar 2026Press Conference Notes: DAZN and Top Rank Sign Multi-Year Rights Deal
Thu, 19 Mar 2026DAZN and Top Rank announce a landmark multi-year media rights deal bringing elite events and a storied archive to DAZN users worldwide
Thu, 19 Mar 2026Sampson Boxing Signs Top Junior Lightweight Contender Charly Suarez to a Promotional Contract
Thu, 19 Mar 2026THE PAST WEEK IN ACTION 17 MARCH 2026: Collazo Stops Haro; Fundora KO Ruiz; Barboza Outpoints Sims; Cacace UD Dickens
By Eric Armit, Wed, 18 Mar 2026Tapales Near Peak Form Ahead of April 3 Tokyo Showdown with Oguni
Wed, 18 Mar 2026MILLER AND PERO CLASH IN HEAVYWEIGHT SHOWDOWN IN LAS VEGAS ON APRIL 25
Wed, 18 Mar 2026Middleweight Championship Battle Between (C) Khamzat Chimaev and (#3) Sean Strickland Headlines UFC® 328 at Prudential Center Live on Paramount+
Wed, 18 Mar 2026Sampson Lewkowicz & TM Boxing Sign Undefeated Mexican Prospect José Ángel Guerrero to Co-Promotional Deal
Wed, 18 Mar 202612-Time World Champion & Hall of Famer James Toney Confirmed for Ninth Annual Box Fan Expo, During Cinco De Mayo Weekend, Saturday May 2, in Las Vegas
Wed, 18 Mar 2026Five stitches for Donaire’s cut
By Joaquin Henson, Tue, 17 Mar 2026Roberto Gomez Training Camp Notes
Tue, 17 Mar 2026Esneth Domingo Trains at the Wildcard Gym in Los Angeles Ahead of His US Debut
Tue, 17 Mar 2026Tatay Digong Birthday Run on March 28
By Lito delos Reyes, Tue, 17 Mar 202612-0 prospect Marco Romero to headline This Friday in Independence, Missouri
Tue, 17 Mar 2026