Top Rank Boxing Appoints Brian Kelly to Newly Created Role of Chief Revenue Officer
PhilBoxing.com
Tue, 06 Apr 2021
LAS VEGAS (April 5, 2021) — Top Rank, the worldwide leader in boxing promotions, has announced Brian Kelly will join the company in the newly created role Chief Revenue Officer.
Kelly will be responsible for cultivating strategic corporate partnerships in a changing media landscape, where live sports and fan engagement are increasingly crucial assets for sponsors and advertisers.
Top Rank promotes nearly 100 of the world’s top boxers, including heavyweight world champion Tyson Fury and welterweight world champion Terence Crawford. Top Rank’s slate of world championship events is broadcast on the ESPN family of networks in the United States and more than 150 countries worldwide.
Kelly said, “Top Rank has long been boxing’s most innovative and forward-thinking promotional firm, and I am truly excited for the opportunity to help expand their corporate footprint. Top Rank on ESPN has ushered boxing back into the mainstream consciousness, and with a calculated go-to-market strategy, Top Rank will be well-positioned for future growth.”
“Brian is a seasoned brand expert who will play a vital role in the company’s sponsorships, advertising and revenue streams,” said Top Rank President Todd duBoef. “His addition is indicative of Top Rank’s new direction, which will integrate the boxing and content worlds with calculated brand collaborations.”
Added Top Rank Chairman Bob Arum, “Brian’s breadth of experience and long-standing nationwide client relationships speak volumes. We are thrilled he is joining the Top Rank team”
As a start-up company, Bleacher Report recruited Kelly in 2010 to implement a monetization and marketing strategy before the publisher was acquired by Turner Broadcasting in August 2012. In 2017, he returned to Bleacher Report as Head of Sales, aligning the company with global brands including Adidas, Gatorade and AT&T. Kelly most recently served as the Chief Revenue Officer for G/O Media, where he oversaw sales, marketing, and events for the company’s portfolio of brands, including Deadspin and The Onion.
Recent PhilBoxing.com In-House articles:
WBA/WBO Cruiserweight Champion Gilberto ‘Zurdo’ Ramirez Confirms World Title Fight with David Benavidez on Cinco de Mayo in Las Vegas
Wed, 26 Nov 2025Petecio in, Paalam out
By Joaquin Henson, Wed, 26 Nov 2025Takuma Inoue World Champion Again; Beats Nasukawa for Vacant WBC Belt
By Teodoro Medina Reynoso, Wed, 26 Nov 2025OLYMPIC BOXING 3: 1920 OLYMPIC GAMES AT ANTWERP, BELGIUM
By Maloney L. Samaco, Wed, 26 Nov 2025Badenas TKO’s Saknosiwi in 10th round
By Lito delos Reyes, Wed, 26 Nov 2025Las Vegas & California Amateurs Shine in a Powerful Fall Rumble Weekend Followed by a Heartfelt Turkey Drive for Local Families
Wed, 26 Nov 2025Santa Run Davao on December 14 at NCCC Mall Victoria Plaza
By Lito delos Reyes, Wed, 26 Nov 2025Alec “The Rock” Del Rio Fights for WBC Asia Title Friday in Thailand
By Carlos Costa, Tue, 25 Nov 2025Eumir, Weljohn put pros on hold
By Joaquin Henson, Tue, 25 Nov 2025Toronto Topples Cleveland, 110-99 for 8th Straight Win; Holds on to 2nd in the East
By Teodoro Medina Reynoso, Tue, 25 Nov 2025PPP Seniors & PWD Fun Run 2025 on Dec. 13 in Talomo
By Lito delos Reyes, Tue, 25 Nov 2025MANNY PACQUIAO PROMOTIONS ANNOUNCES A FULL SELLOUT AND BROADCAST DETAILS AHEAD OF U.S. DEBUT EVENT THIS SATURDAY, NOVEMBER 29, AT PECHANGA RESORT CASINO IN TEMECULA, CALIF.
Tue, 25 Nov 2025Tomorrow Night's CB Promotions Card at The Cure Insurance Arena in Trenton is Postponed
Tue, 25 Nov 2025PHL bids to host WB Congress
By Joaquin Henson, Tue, 25 Nov 2025Joel "Lethal" Lewis talks boxing evolution and upcoming Thunderdome 52 fight this Friday in Perth
Tue, 25 Nov 2025