Top Rank Boxing Appoints Brian Kelly to Newly Created Role of Chief Revenue Officer
PhilBoxing.com
Tue, 06 Apr 2021
LAS VEGAS (April 5, 2021) — Top Rank, the worldwide leader in boxing promotions, has announced Brian Kelly will join the company in the newly created role Chief Revenue Officer.
Kelly will be responsible for cultivating strategic corporate partnerships in a changing media landscape, where live sports and fan engagement are increasingly crucial assets for sponsors and advertisers.
Top Rank promotes nearly 100 of the world’s top boxers, including heavyweight world champion Tyson Fury and welterweight world champion Terence Crawford. Top Rank’s slate of world championship events is broadcast on the ESPN family of networks in the United States and more than 150 countries worldwide.
Kelly said, “Top Rank has long been boxing’s most innovative and forward-thinking promotional firm, and I am truly excited for the opportunity to help expand their corporate footprint. Top Rank on ESPN has ushered boxing back into the mainstream consciousness, and with a calculated go-to-market strategy, Top Rank will be well-positioned for future growth.”
“Brian is a seasoned brand expert who will play a vital role in the company’s sponsorships, advertising and revenue streams,” said Top Rank President Todd duBoef. “His addition is indicative of Top Rank’s new direction, which will integrate the boxing and content worlds with calculated brand collaborations.”
Added Top Rank Chairman Bob Arum, “Brian’s breadth of experience and long-standing nationwide client relationships speak volumes. We are thrilled he is joining the Top Rank team”
As a start-up company, Bleacher Report recruited Kelly in 2010 to implement a monetization and marketing strategy before the publisher was acquired by Turner Broadcasting in August 2012. In 2017, he returned to Bleacher Report as Head of Sales, aligning the company with global brands including Adidas, Gatorade and AT&T. Kelly most recently served as the Chief Revenue Officer for G/O Media, where he oversaw sales, marketing, and events for the company’s portfolio of brands, including Deadspin and The Onion.
Recent PhilBoxing.com In-House articles:
Suslenkov to defend WBA continental title against Mann at IBA.PRO 16 in Serpukhov
Fri, 27 Mar 2026SBA Builds the Future of Billiards with SBA Next and Official Pool Hub Network
By Marlon Bernardino, Fri, 27 Mar 2026Don King Productions Announces Challenger for Reigning WBC Cruiserweight World Champion Noel Mikaelian
Fri, 27 Mar 202611-0 Brooklyn heavyweight prospect Pryce Taylor developing his skills at Deontay Wilder and Andrii Novytskyi
Fri, 27 Mar 2026IBA welcomes the victory of common sense in the IOC policy on protecting women
Fri, 27 Mar 2026Genetic Testing will be required in Olympic Games
By Gabriel F. Cordero, Fri, 27 Mar 2026“Lucky Boy" Alicaba Ready for Action Friday in Thailand
By Carlos Costa, Thu, 26 Mar 2026WBO & WBA World Champion René “El Chulo” Santiago Hosts Open Media Workout Ahead of April 3 Title Defense in Tokyo
Thu, 26 Mar 2026Former WBA FEDELATIN President Panamanian Aurelio Fiengo passes away
By Gabriel F. Cordero, Thu, 26 Mar 2026The 19th edition of the Kamatyas Rapid Open and Kiddies Chess Tournament on March 28, 2026
By Marlon Bernardino, Thu, 26 Mar 2026WIG-WHAM! MILLER PLANS ‘OLD SCHOOL’ BEATING OF PERO IN LAS VEGAS
Thu, 26 Mar 2026ProBoxTV Bringing a Storm of Flying Leather to Thunder Studios This Saturday, March 28, as Bryan Acosta Collides with Ronny Rios in Crossroads Bantamweight Slugfest
Thu, 26 Mar 2026Vito Mielnicki Jr. Training Camp Quotes
Thu, 26 Mar 2026Remembering Mr. Elorde: Still the Gold Standard
By Emmanuel Rivera, RRT, Wed, 25 Mar 2026House of Representatives say yes to the Boxing Revitalization Act and it is now sent to the Senate
By Gabriel F. Cordero, Wed, 25 Mar 2026